Spielwarenmesse 2027: 2,291 exhibitors & sponsors
Spielwarenmesse 2027 has 2,291 exhibitors and sponsors listed so far, heading to TBA from 58 countries. Diversified / Other Manufacturing is the biggest block on the floor at 16% of the companies we matched, ahead of d2c / consumer brands and gaming & esports. 1,964 of them were also at Spielwarenmesse 2026; 317 from that list aren’t on this one yet.
- 2,291
- exhibitors & sponsors listed so far as of 5 Nov 2026
- 58
- headquarters countries most from Germany
- 86%
- of Spielwarenmesse 2026's exhibitors are back 1,964 companies
- 100
- sectors represented
The show floor, by sector
Each square is a company we matched to a profile, grouped by its main sector. Diversified / Other Manufacturing makes up 16% of Spielwarenmesse 2027; the gray block is the other 94 sectors combined.
- Diversified / Other Manufacturing 117 · 16%
- D2C / Consumer Brands 57 · 8%
- Gaming & Esports 57 · 8%
- Home, Furniture & Décor 32 · 4.5%
- Retail (physical / general) 22 · 3.1%
- Childcare & Family 21 · 2.9%
- Everything else 406 · 57%
Each square is one company.
Who exhibits at Spielwarenmesse
Company size and headquarters for the 811 exhibitors we matched. Small companies dominate: 58% have 50 or fewer employees.
1,964 came back from 2026
Comparing Spielwarenmesse 2027’s list with Spielwarenmesse 2026. For organisers, the companies that haven’t re-booked yet are the warmest list there is — they already know the show.
Mighty JaxxD2C / Consumer Brands · 51–200 staff · Singapore
Hunter Price International LtdRetail (physical / general) · 51–200 staff · United Kingdom
Van der MeulenDiversified / Other Manufacturing · 51–200 staff · Netherlands
Cerdá Group InternationalDiversified / Other Manufacturing · 51–200 staff · Spain
Zimpli KidsD2C / Consumer Brands · 51–200 staff · United Kingdom
ToopizRetail (physical / general) · 2–10 staff · France
The Noble Collection UKD2C / Consumer Brands · 11–50 staff · United Kingdom
RazerGaming & Esports · 1,001–5,000 staff · United States
Bandai Namco Entertainment EuropeGaming & Esports · 51–200 staff · France
FAMOSADiversified / Other Manufacturing · 501–1,000 staff · Spain
SmartechRetail (physical / general) · 51–200 staff · United Kingdom
SMOBY TOYS S.A.SDiversified / Other Manufacturing · 201–500 staff · France
PuckatorD2C / Consumer Brands · 51–200 staff · United Kingdom
PuremindGaming & Esports · 51–200 staff · United States
Depesche Vertrieb GmbH & Co. KGD2C / Consumer Brands · 201–500 staff · Germany
KiwizouD2C / Consumer Brands · 2–10 staff
Spielwarenmesse 2027 exhibitor list
The first 25 of 2,291: sponsors and exhibitors from the show’s core sectors first. The full list adds every company, its website, and the people to contact.
| Company | Industry | Size | HQ | Role |
|---|---|---|---|---|
UP International upinternational.nl | Diversified / Other Manufacturing | 11–50 | Netherlands | Exhibitor |
Happy Horse happy-horse.eu | D2C / Consumer Brands | 11–50 | Netherlands | Exhibitor |
Studiostone Creative studiostonecreative.com | D2C / Consumer Brands | 11–50 | Canada | Exhibitor |
Hasbro hasbro.com | Diversified / Other Manufacturing | 5,001–10,000 | United States | — |
Mattel, Inc. about.mattel.com | Diversified / Other Manufacturing | 10,001+ | United States | — |
the LEGO Group lego.com | Diversified / Other Manufacturing | 10,001+ | Denmark | — |
The Pokémon Company International corporate.pokemon.com | Gaming & Esports | 1,001–5,000 | United States | — |
asmodee asmodee.com | Gaming & Esports | 1,001–5,000 | France | — |
Funko | D2C / Consumer Brands | 1,001–5,000 | United States | — |
Bandai Namco Entertainment Europe bandainamcoent.eu | Gaming & Esports | 51–200 | France | — |
Games Workshop jobs.games-workshop.com | Gaming & Esports | 1,001–5,000 | United Kingdom | — |
Moose Toys moosetoys.com | Diversified / Other Manufacturing | 501–1,000 | Australia | — |
Jazwares, LLC jazwares.com | Diversified / Other Manufacturing | 1,001–5,000 | United States | — |
Kids2 kids2.com | D2C / Consumer Brands | 501–1,000 | United States | — |
Clementoni clementoni.com | Diversified / Other Manufacturing | 501–1,000 | Italy | — |
FAMOSA famosa.es | Diversified / Other Manufacturing | 501–1,000 | Spain | — |
Ravensburger ravensburger-group.com | Gaming & Esports | 1,001–5,000 | Germany | — |
Cartamundi cartamundi.com | Gaming & Esports | 1,001–5,000 | Belgium | — |
Giochi Preziosi giochipreziosi.com | Diversified / Other Manufacturing | 501–1,000 | Italy | — |
Horizon Group USA horizongroupusa.com | Diversified / Other Manufacturing | 201–500 | United States | — |
Basic Fun! basicfun.com | Diversified / Other Manufacturing | 51–200 | United States | — |
Learning Resources learningresources.com | Diversified / Other Manufacturing | 51–200 | United States | — |
ZURU zuru.com | Diversified / Other Manufacturing | 1,001–5,000 | Hong Kong | — |
Smartech smartechwrld.com | Retail (physical / general) | 51–200 | United Kingdom | — |
SMOBY TOYS S.A.S smoby.fr | Diversified / Other Manufacturing | 201–500 | France | — |
Book a 15-minute call. We'll walk you through the full list and how we can help you reach the right people before the show.
Book a call →Spielwarenmesse exhibitors also show up at
The events sharing the most exhibitors with Spielwarenmesse 2027. 8% of the companies we matched here also exhibit at Atlanta Market ANDMORE Winter 2026.
What people do with this list
Book meetings before Spielwarenmesse opens
We'll walk you through all 2,291 companies and the decision-makers at each, then RocketSDR can research every account and write the outreach. Start now and you’re in their calendar before the show floor fills up.
Find sponsors among companies that exhibit at shows like this
Exhibitors at Spielwarenmesse and Atlanta Market ANDMORE Winter already budget for events in your space. We find the ones that fit your audience and the person who signs off on sponsorship.
More d2c / consumer brands shows
All d2c / consumer brands shows · Everything in February 2027
Spielwarenmesse 2027: quick answers
How many companies exhibit at Spielwarenmesse 2027?
2,291 companies are listed as exhibitors or sponsors at Spielwarenmesse 2027 so far, as of 5 Nov 2026. Of those, 8 as exhibitors; the rest come from combined exhibitor and sponsor lists. We matched 811 of them to a company profile with industry, size and headquarters.
What industries exhibit at Spielwarenmesse 2027?
Among the 712 exhibitors we matched, the largest groups are Diversified / Other Manufacturing (16%), D2C / Consumer Brands (8%), Gaming & Esports (8%). In total they span 100 sectors.
Where are Spielwarenmesse exhibitors from?
Exhibitors we matched are headquartered in 58 countries. The most represented are Germany (118), United States (117), United Kingdom (88).
How many Spielwarenmesse 2026 exhibitors returned for 2027?
1,964 companies from Spielwarenmesse 2026's list of 2,281 are on the Spielwarenmesse 2027 list so far (86%). 327 companies are new this year, and 317 are not listed yet.
Turn the Spielwarenmesse list into meetings
RocketSDR finds the right person at every exhibitor, researches each account, and runs personalised outreach across email and LinkedIn — so you walk into the show with meetings booked.