Product analytics · updated Nov 2026

Companies using Fullstory: 912 found

We found Fullstory on the websites or inside the Android apps of 912 companies. The biggest group is Payments & Fintech (7.4%), 66% are headquartered in United States, and 18% have more than 1,000 employees. Teams that use Fullstory are 18.4× more likely than the average company to also use Braze.

Fullstory by Fullstory — Session replay and digital experience analytics.
  • Website 654 72%
  • Website + Android app 15 1.6%
  • Android app 243 27%
912
companies using Fullstory
18%
have 1,000+ employees
50
countries
275
Android apps we scanned embed it

Who uses Fullstory

Every company we found, by sector and business model from our company classifier. A company can sit in more than one sector, so shares add up to more than 100%.

By sector
  • Payments & Fintech61 · 7.4%
  • Ecommerce & Online Retail58 · 7.1%
  • Retail (physical / general)50 · 6.1%
  • SaaS / Cloud48 · 5.9%
  • Financial Services (diversified)45 · 5.5%
  • AI / ML41 · 5%
  • Lending & Credit39 · 4.8%
  • Insurance & Insurtech39 · 4.8%
  • IT Services & Consulting35 · 4.3%
  • D2C / Consumer Brands34 · 4.1%
By business model
  • B2B339 · 49%
  • B2C247 · 36%
  • SaaS141 · 20%
  • Agency / Services134 · 19%
  • Manufacturer86 · 12%
  • Enterprise / Sales-led77 · 11%
  • D2C64 · 9.3%
  • Retailer54 · 7.8%
By company size (employees)
  • 17 · <1%
  • 2–10140 · 16%
  • 11–50248 · 27%
  • 51–200194 · 21%
  • 201–500102 · 11%
  • 501–1,00052 · 5.8%
  • 1,001–5,00085 · 9.4%
  • 5,001–10,00031 · 3.4%
  • 10,001+44 · 4.9%
By headquarters country
  • United States536 · 66%
  • India60 · 7.4%
  • Australia42 · 5.2%
  • United Kingdom38 · 4.7%
  • Canada28 · 3.5%
  • Germany11 · 1.4%
  • Netherlands6 · <1%
  • United Arab Emirates6 · <1%
  • Singapore5 · <1%
  • New Zealand5 · <1%

What else Fullstory users run

How much more likely a Fullstory user is to also run each tool, compared with the average of the 436,194 companies across our technology pages. 18.4× means Braze shows up 18.4 times as often among Fullstory users as among everyone else.

Companies using Fullstory

A sample of 25 of the 912 companies, with the evidence behind each one. Book a call for the other 887.

CompanyIndustrySizeHQSeen onEvidence
Netflix
jobs.netflix.com
Broadcasting & Streaming10,001+United StatesWebsiteLoads edge.fullstory.com
PepsiCo
pepsico.com
Food & Beverage (CPG / manufacturing)10,001+United StatesAppAndroid app: MiNegocio+ MX (500K+ installs)
Itaú Unibanco
itau.com.br
Banking10,001+BrazilAppAndroid app: Banco Itaú: Conta, Cartão e + (100M+ installs)
American Express
americanexpress.com
Financial Services (diversified)10,001+United StatesAppAndroid app: Amex Business Blueprint™ (100K+ installs)
Target
target.com
Retail (physical / general)10,001+United StatesAppAndroid app: Target: Shop. Style. Save. (10M+ installs)
Bradesco Seguros
bradescoseguros.com.br
Insurance & Insurtech5,001–10,000BrazilAppAndroid app: Bradesco Seguros (5M+ installs)
Patagonia
patagonia.com
Fashion & Apparel1,001–5,000United StatesAppAndroid app: パタゴニア (100K+ installs)
Mercedes-Benz USA
mbusa.com
Automotive & Mobility Manufacturing1,001–5,000United StatesAppAndroid app: Mercedes-Benz (USA/CA) (500K+ installs)
Arista Networks
arista.com
Hardware, Semiconductors & IoT1,001–5,000United StatesWebsiteWebsite scan
Trendyol Group
trendyol.com
Ecommerce & Online Retail10,001+TürkiyeAppAndroid app: Trendyol - Online Alışveriş (100M+ installs)
Pick n Pay
picknpay.co.za
Grocery & Convenience10,001+South AfricaAppAndroid app: Pick n Pay asap + SmartShopper (1M+ installs)
McGraw Hill
mheducation.com
EdTech & E-Learning1,001–5,000United StatesAppAndroid app: Sharpen – College Exam Prep (100K+ installs)
Outlier
outlier.ai
AI / ML10,001+United StatesWebsiteLoads edge.fullstory.com
Business Insurance
businessinsurance.com
Publishing & News11–50—WebsiteLoads edge.fullstory.com
Compass
compass.com
Real Estate (brokerage & services)1,001–5,000United StatesWebsiteWebsite scan
JetBlue
jetblue.com
Aviation & Aerospace Services10,001+United StatesAppAndroid app: JetBlue (5M+ installs)
Pizza Hut
pizzahut.com
Restaurants & Food Service10,001+United StatesAppAndroid app: Pizza Hut - Delivery & Takeout (10M+ installs)
Toastmasters International
toastmasters.org
Civic, Religious & Membership51–200United StatesWebsiteLoads edge.fullstory.com
Tata 1mg
1mg.com
Digital Health & Telehealth1,001–5,000IndiaWebsiteLoads edge.fullstory.com
Kraken
kraken.com
Payments & Fintech1,001–5,000United StatesAppAndroid app: Kraken: Buy Crypto & Stocks (5M+ installs)
Wealthsimple
wealthsimple.com
Asset & Wealth Management1,001–5,000CanadaAppAndroid app: Wealthsimple - Grow your money (1M+ installs)
Taco Bell
tacobell.com
Restaurants & Food Service10,001+United StatesAppAndroid app: Taco Bell Fast Food & Delivery (10M+ installs)
Asurion
asurion.com
Insurance & Insurtech10,001+United StatesAppAndroid app: Tech Coach (5M+ installs)
flynas
flynas.com
Aviation & Aerospace Services1,001–5,000Saudi ArabiaAppAndroid app: flynas (5M+ installs)
Staples
staples.com
Office Supplies & Business Equipment10,001+United StatesAppAndroid app: Staples - Deals & Shopping (1M+ installs)
887 more Fullstory users

Book a 15-minute call. We'll walk you through all 912 companies and how we can help you reach the right people at each.

Book a call →

How we saw Fullstory

Each company is counted once, under the strongest evidence we found for it.

Website evidence
  • Script tag485 · 79%
  • Cookie81 · 13%
  • Network request22 · 3.6%
  • Segment integration19 · 3.1%
  • Homepage scan10 · 1.6%
Biggest Android apps with Fullstory
  • Walmart: Shopping & Savings100M+ installs
  • Banco Itaú: Conta, Cartão e +100M+ installs
  • Trendyol - Online Alışveriş100M+ installs
  • Facetune: Hair, Photo Editor50M+ installs
  • myCricket50M+ installs
  • Pizza Hut - Delivery & Takeout10M+ installs
  • iHerb: Vitamins & Supplements10M+ installs
  • Dave: Credit, Cash & Money App10M+ installs
18companies added it to an app, last 12 months
26removed it from an app, last 12 months

Fullstory usage: common questions

How many companies use Fullstory?

We found Fullstory on the websites or inside the Android apps of 912 companies, as of 5 November 2026. 669 were detected on their website and 258 inside an Android app (15 both). This counts companies we can tie to a LinkedIn company page, so it is a floor, not a market total.

Which well-known companies use Fullstory?

Well-known companies using it include Netflix, PepsiCo, Itaú Unibanco, American Express and Target. The table above lists more, with the evidence for each.

What industries use Fullstory the most?

Payments & Fintech (61 companies), Ecommerce & Online Retail (58) and Retail (physical / general) (50) lead, out of 820 companies we could classify.

Which countries have the most Fullstory users?

United States (66%), India (7.4%) and Australia (5.2%). We see Fullstory at companies headquartered in 50 countries.

What tools do Fullstory users also use?

Compared with the average company in our data, Fullstory users are most over-represented on Braze (18.4×), Segment (13.5×), Heap (10.4×). The multiplier is how much more likely they are than average to run that tool too.

How do you know a company uses Fullstory?

We load company websites and look for Fullstory's fingerprints: the scripts and network requests it makes, its cookies and response headers, DNS records, and tags configured inside Google Tag Manager containers. We download and decompile Android apps from Google Play and look for Fullstory's SDK in the code and manifest (275 scanned apps embed it), then match each app to the company that publishes it. A company is only counted when we can tie the domain or app to its LinkedIn company page, and shared domains (link shorteners, site builders) are excluded, so a domain scan of bit.ly never counts as evidence about a brand that links to it.

Can I export the full list of Fullstory users?

Yes. Create a free RocketSDR account to filter all 912 companies by industry, size and country, find the right contacts, and start outreach. Developers can query the same data through the gtm.dev who_uses_tech API.

Turn Fullstory users into pipeline

Book a 15-minute call. We'll walk you through all 912 companies, the decision makers at each, and how RocketSDR can reach them for you.