Advertiser study · Audio · Nov 2026

Who advertises on AdSwizz?

A study of 947 company websites with the AdSwizz tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.

An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.

Where it ranks

#15 of 15By tag adoption in the comparison panel, behind Spotify Ads, Quora Ads and Nextdoor Ads.

Where adoption concentrates

5%of sites with the Spotify Ads tag also carry the AdSwizz tag, compared with 0% across the panel.

1,268,817
company websites analysed
947
domains with the AdSwizz tag
#15
of 15 ad platforms
same websites for every platform
49%
headquartered in United States

Where AdSwizz ranks

Share of the 468,601 sites in our tag-manager panel with each platform’s tag. AdSwizz appears on 726 of these sites. Snapshot: 1 Nov 2026.

Major ad channels
  • Google Ads82%
  • Meta Ads42%
  • LinkedIn Ads26%
  • Microsoft Ads14%
  • TikTok Ads6.4%
  • ChatGPT Ads (OpenAI)4.1%
  • Reddit Ads3.5%
  • X Ads3.4%
  • Pinterest Ads2.8%
  • The Trade Desk2.4%
  • Snapchat Ads1.8%
  • Spotify Ads0.7%
  • Quora Ads0.6%
  • Nextdoor Ads0.2%
  • AdSwizz0.2%

Who advertises on AdSwizz

The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.

By sector
  • Events & Experiences94 · 12%
  • Arts, Culture & Live Entertainment76 · 9.5%
  • Fitness, Sports & Recreation55 · 6.8%
  • Nonprofits & NGOs53 · 6.6%
  • K-12 & Higher Education51 · 6.3%
  • Hotels, Lodging & Travel48 · 6%
  • Social & Family Services40 · 5%
  • Automotive & Mobility Manufacturing40 · 5%
  • Retail (physical / general)36 · 4.5%
  • Financial Services (diversified)34 · 4.2%
By business model
  • B2C232 · 46%
  • B2B225 · 45%
  • Agency / Services117 · 23%
  • SaaS74 · 15%
  • Enterprise / Sales-led54 · 11%
  • Manufacturer50 · 9.9%
  • Retailer35 · 7%
  • Distributor / Wholesale31 · 6.2%
By company size (employees)
  • 11 · <1%
  • 2–1090 · 9.9%
  • 11–50198 · 22%
  • 51–200242 · 27%
  • 201–500157 · 17%
  • 501–1,00092 · 10%
  • 1,001–5,000106 · 12%
  • 5,001–10,00010 · 1.1%
  • 10,001+17 · 1.9%
By headquarters country
  • United States419 · 49%
  • United Kingdom166 · 20%
  • Australia115 · 14%
  • Canada56 · 6.6%
  • Spain13 · 1.5%
  • France12 · 1.4%
  • United Arab Emirates9 · 1.1%
  • Netherlands9 · 1.1%
  • Finland6 · <1%
  • New Zealand5 · <1%

Which advertising audiences overlap most?

Sites with the Spotify Ads tag are 32.4× as likely to carry the AdSwizz tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.

Sites with both platforms’ tagsFull-panel average (0.2%)
  • Spotify Ads5.0% · 32.4×
  • The Trade Desk1.9% · 12.0×
  • Nextdoor Ads1.8% · 11.5×
  • Snapchat Ads1.4% · 8.8×
  • Reddit Ads1.3% · 8.1×
  • TikTok Ads0.9% · 5.9×
  • Pinterest Ads0.8% · 4.9×
  • X Ads0.8% · 4.9×
  • ChatGPT Ads (OpenAI)0.6% · 4.0×
  • Microsoft Ads0.5% · 3.3×
  • Quora Ads0.5% · 3.1×
  • Meta Ads0.3% · 2.1×
  • LinkedIn Ads0.3% · 1.9×
  • Google Ads0.2% · 1.0×

The companies behind the tags

40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.

CompanyIndustrySizeHQ
GE
ge.com
Aerospace & Defense10,001+United States
GE Aerospace
geaerospace.com
Aerospace & Defense10,001+United States
Asana
asana.com
Productivity & Collaboration Tools1,001–5,000United States
McCormick & Company
mccormickcorporation.com
Food & Beverage (CPG / manufacturing)10,001+United States
Miro
miro.com
Productivity & Collaboration Tools1,001–5,000United States
Mirchi
radiomirchi.com
Broadcasting & Streaming1,001–5,000India
R U OK?
ruok.org.au
Nonprofits & NGOs11–50Australia
Maximus
maximus.com
Government & Public Sector10,001+United States
Northumbria University
northumbria.ac.uk
Higher Education1,001–5,000United Kingdom
HubSpot Academy
academy.hubspot.com
E-Learning Providers1,001–5,000United States
West Virginia University
wvu.edu
Higher Education5,001–10,000United States
Southern Company
southerncompany.com
Utilities & Power10,001+United States
The City University of New York
cuny.edu
Higher Education10,001+United States
InVision
invisionapp.com
Productivity & Collaboration Tools501–1,000United States
CAMH
camh.ca
Mental & Behavioral Health1,001–5,000Canada
Alzheimer's Society
alzheimers.org.uk
Nonprofits & NGOs1,001–5,000United Kingdom
Nuffield Health
nuffieldhealth.com
Hospitals & Health Systems10,001+United Kingdom
Boise State University
boisestate.edu
Higher Education1,001–5,000United States
Pret A Manger
pret.co.uk
Restaurants & Food Service10,001+United Kingdom
ServiceTitan
servicetitan.com
Construction & Contracting1,001–5,000United States
Ultimate Fighting Championship
ufc.com
Arts, Culture & Live Entertainment201–500—
Rensselaer Polytechnic Institute
rpi.edu
K-12 & Higher Education1,001–5,000United States
Valvoline Global Operations
valvolineglobal.com
Automotive & Mobility Manufacturing1,001–5,000United States
University of Northampton
northampton.ac.uk
K-12 & Higher Education1,001–5,000United Kingdom
Dogs Trust
dogstrust.org.uk
Nonprofits & NGOs1,001–5,000United Kingdom
University of Maine
umaine.edu
Higher Education1,001–5,000United States
CLEAR
clearme.com
Cybersecurity1,001–5,000United States
Aston Villa Football Club
avfc.co.uk
Fitness, Sports & Recreation201–500United Kingdom
Montgomery College
montgomerycollege.edu
Higher Education1,001–5,000United States
Swiss International Scientific School in Dubai
sisd.ae
K-12 & Higher Education201–500United Arab Emirates
University of Wyoming
uwyo.edu
Higher Education1,001–5,000United States
Crisis
crisis.org.uk
Nonprofits & NGOs501–1,000United Kingdom
Irving Oil
irvingoil.com
Oil, Gas & Mining1,001–5,000Canada
ICSC
icsc.com
Real Estate Investment & Development51–200United States
Monterey Bay Aquarium
montereybayaquarium.org
Nonprofits & NGOs501–1,000United States
University of Chester
chester.ac.uk
Higher Education1,001–5,000United Kingdom
OSEA Malibu
oseamalibu.com
Beauty & Personal Care51–200United States
Kwantlen Polytechnic University
kpu.ca
Higher Education1,001–5,000Canada
ChenMed
chenmed.com
Medical Practices & Clinics1,001–5,000United States
Scooter's Coffee
scooterscoffee.com
Restaurants & Food Service501–1,000United States
Get the complete list of 915 AdSwizz advertisers

Every company we've detected, filterable by sector, size and location, with the marketing leaders to contact. And it's a live list: we re-scan monthly, so you see who just added the AdSwizz tag and who removed it. Book a call and we'll walk you through it.

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AdSwizz advertisers: common questions

Is this the total number of AdSwizz advertisers?

No. We detected the AdSwizz tag on 947 domains among 1,268,817 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.

Which advertisers are most likely to also use AdSwizz?

In our comparison panel, 5% of sites with the Spotify Ads tag also carry the AdSwizz tag, against 0.2% of the full panel. Next come The Trade Desk (2%), Nextdoor Ads (2%) and Snapchat Ads (1%).

Which companies use AdSwizz for advertising?

They include GE, GE Aerospace, Asana, McCormick & Company and Miro. The table on this page lists more.

How does AdSwizz compare to other ad platforms?

Within our 468,601-site tag-manager panel, AdSwizz ranks #15 of 15 major ad platforms by detected sites, behind Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads and TikTok Ads.

More advertiser studies

Put the research to work

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