Who advertises with Google DV360?
A study of 25,021 company websites with the Google DV360 tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.
An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.
#1 of 19Among DSP and programmatic platforms, ahead of The Trade Desk, StackAdapt and AdRoll.
64%of sites with the Yahoo DSP tag also carry the Google DV360 tag, compared with 5% across the panel.
- 1,268,817
- company websites analysed
- 25,021
- domains with the Google DV360 tag
- #1
- of 19 DSP and programmatic platforms same websites for every platform
- 43%
- headquartered in United States
Where Google DV360 ranks
Share of the 468,601 sites in our tag-manager panel with each platform’s tag. Google DV360 appears on 24,927 of these sites. Snapshot: 1 Nov 2026.
Who advertises with Google DV360
The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.
Which advertising audiences overlap most?
Sites with the Yahoo DSP tag are 12.0× as likely to carry the Google DV360 tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.
- Yahoo DSP64% · 12.0×
- Amazon DSP62% · 11.6×
- Viant59% · 11.2×
- MediaMath54% · 10.1×
- Xandr Invest48% · 9.1×
- The Trade Desk47% · 8.8×
- RTB House45% · 8.5×
- Basis45% · 8.4×
- Beeswax43% · 8.1×
- AppLovin Axon39% · 7.3×
- Spotify Ads39% · 7.3×
- Quantcast38% · 7.1×
- Adform37% · 6.9×
- Nextdoor Ads35% · 6.5×
- Snapchat Ads32% · 6.1×
- StackAdapt30% · 5.7×
- Simpli.fi30% · 5.7×
- GroundTruth30% · 5.6×
- Criteo26% · 5.0×
- Reddit Ads24% · 4.5×
- TikTok Ads23% · 4.4×
- Pinterest Ads22% · 4.1×
- X Ads20% · 3.7×
- AdRoll18% · 3.4×
- Microsoft Ads16% · 3.0×
- Quora Ads14% · 2.6×
- ChatGPT Ads (OpenAI)14% · 2.6×
- Meta Ads10% · 1.9×
- Feathr9.6% · 1.8×
- LinkedIn Ads8.9% · 1.7×
- Google Ads5.5% · 1.0×
The companies behind the tags
40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.
| Company | Industry | Size | HQ |
|---|---|---|---|
Deloitte deloitte.com | Management & Strategy Consulting | 10,001+ | United States |
Nestlé nestle.com | Food & Beverage (CPG / manufacturing) | 10,001+ | Switzerland |
Capgemini capgemini.com | IT Services & Consulting | 10,001+ | France |
Tech Mahindra techmahindra.com | IT Services & Consulting | 10,001+ | India |
L'Oréal loreal.com | Beauty & Personal Care | 10,001+ | France |
The New York Times nytco.com | Publishing & News | 1,001–5,000 | United States |
Salesforce salesforce.com | Enterprise Software | 10,001+ | United States |
World Health Organization who.int | Public Health | 5,001–10,000 | Switzerland |
UNICEF unicef.org | Nonprofits & NGOs | 10,001+ | United States |
World Economic Forum weforum.org | Nonprofits & NGOs | 501–1,000 | Switzerland |
GE ge.com | Aerospace & Defense | 10,001+ | United States |
Sanofi sanofi.com | Pharmaceuticals | 10,001+ | France |
bp bp.com | Oil, Gas & Mining | 10,001+ | United Kingdom |
Boeing boeing.com | Aerospace & Defense | 10,001+ | United States |
Banco Bradesco banco.bradesco | Banking | 10,001+ | Brazil |
Hewlett Packard Enterprise hpe.com | IT Services & Consulting | 10,001+ | United States |
Lockheed Martin lockheedmartin.com | Aerospace & Defense | 10,001+ | United States |
CNN cnn.com | Broadcasting & Streaming | 1,001–5,000 | United States |
Starbucks starbucks.com | Restaurants & Food Service | 10,001+ | United States |
Axis Bank axis.bank.in | Banking | 10,001+ | India |
GE HealthCare gehealthcare.com | Medical Devices & Diagnostics | 10,001+ | United States |
Merck merck.us | Pharmaceuticals | 10,001+ | United States |
Gerdau gerdau.com.br | Metals & Fabrication | 10,001+ | Brazil |
DP World dpworld.com | Freight, Trucking & Logistics | 10,001+ | United Arab Emirates |
IQVIA iqvia.com | Biotech & Life Sciences | 10,001+ | United States |
Atos atos.ai | IT Services & Consulting | 10,001+ | France |
A.P. Moller - Maersk maersk.com | Freight, Trucking & Logistics | 10,001+ | Denmark |
Sicoob sicoob.com.br | Banking | 10,001+ | Brazil |
Cacau Show cacaushow.com.br | Food & Beverage (CPG / manufacturing) | 10,001+ | Brazil |
JLL co.jll | Real Estate (brokerage & services) | 10,001+ | United States |
Inter inter.co | Banking | 1,001–5,000 | Brazil |
Korn Ferry kornferry.com | Management & Strategy Consulting | 10,001+ | United States |
World Food Programme wfp.org | Nonprofits & NGOs | 10,001+ | Italy |
Porsche AG porsche.click | Automotive & Mobility Manufacturing | 10,001+ | Germany |
NEOM neom.com | Real Estate Investment & Development | 1,001–5,000 | Saudi Arabia |
YPF ypf.com | Oil, Gas & Mining | 10,001+ | Argentina |
ADP adp.com | HR, Staffing & Recruiting | 10,001+ | United States |
CGI cgi.com | IT Services & Consulting | 10,001+ | Canada |
NielsenIQ niq.com | Market Research & Insights | 10,001+ | United States |
WNS wns.com | IT Services & Consulting | 10,001+ | United States |
Every company we've detected, filterable by sector, size and location, with the marketing leaders to contact. And it's a live list: we re-scan monthly, so you see who just added the Google DV360 tag and who removed it. Book a call and we'll walk you through it.
Book a call →company_tech on gtm.dev →Google DV360 advertisers: common questions
Is this the total number of Google DV360 advertisers?
No. We detected the Google DV360 tag on 25,021 domains among 1,268,817 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.
Which advertisers are most likely to also use Google DV360?
In our comparison panel, 64% of sites with the Yahoo DSP tag also carry the Google DV360 tag, against 5.3% of the full panel. Next come Amazon DSP (62%), Viant (59%) and MediaMath (54%).
Which companies use Google DV360 for advertising?
They include Deloitte, Nestlé, Capgemini, Tech Mahindra and L'Oréal. The table on this page lists more.
How does Google DV360 compare to other ad platforms?
Within our 468,601-site tag-manager panel, Google DV360 ranks #1 of 19 DSP and programmatic platforms by detected sites — ahead of The Trade Desk, StackAdapt, AdRoll, Simpli.fi and Xandr Invest.
More advertiser studies
Put the research to work
Selling to Google DV360 advertisers — as a platform, agency or ad-tech vendor? Talk to us about finding the companies and marketing teams that fit your business.