Who advertises with AppLovin?
A study of 690 company websites with the AppLovin Axon tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.
An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.
#19 of 19Among DSP and programmatic platforms, behind Amazon DSP, MediaMath and GroundTruth.
10%of sites with the RTB House tag also carry the AppLovin Axon tag, compared with 0% across the panel.
- 1,268,817
- company websites analysed
- 690
- domains with the AppLovin Axon tag
- #19
- of 19 DSP and programmatic platforms same websites for every platform
- 72%
- headquartered in United States
Where AppLovin ranks
Share of the 468,601 sites in our tag-manager panel with each platform’s tag. AppLovin appears on 425 of these sites. Snapshot: 1 Nov 2026.
Who advertises with AppLovin
The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.
Which advertising audiences overlap most?
Sites with the RTB House tag are 111.0× as likely to carry the AppLovin Axon tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.
- RTB House10% · 111.0×
- Snapchat Ads2.3% · 25.2×
- Nextdoor Ads1.9% · 20.7×
- Pinterest Ads1.5% · 17.1×
- The Trade Desk1.5% · 16.3×
- Amazon DSP1.5% · 16.2×
- Reddit Ads1.3% · 14.8×
- X Ads1.1% · 12.5×
- ChatGPT Ads (OpenAI)1.0% · 11.6×
- TikTok Ads1.0% · 11.0×
- Criteo0.9% · 9.8×
- Beeswax0.9% · 9.5×
- Google DV3600.7% · 7.3×
- Yahoo DSP0.6% · 6.1×
- MediaMath0.5% · 5.8×
- Quantcast0.5% · 5.4×
- Microsoft Ads0.5% · 5.2×
- Quora Ads0.4% · 4.8×
- Spotify Ads0.4% · 4.8×
- Xandr Invest0.3% · 3.4×
- AdRoll0.3% · 2.9×
- StackAdapt0.2% · 2.5×
- Meta Ads0.2% · 1.9×
- Simpli.fi0.1% · 1.6×
- Adform0.1% · 1.2×
- Viant0.1% · 1.1×
- Google Ads0.1% · 1.1×
- LinkedIn Ads0.0% · 0.5×
The companies behind the tags
40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.
| Company | Industry | Size | HQ |
|---|---|---|---|
HelloFresh hellofresh.com | Food & Beverage (CPG / manufacturing) | 10,001+ | Germany |
Quince quince.com | D2C / Consumer Brands | 1,001–5,000 | United States |
RAK Ceramics rakceramics.com | Building Materials | 10,001+ | United Arab Emirates |
Center for Biological Diversity biologicaldiversity.org | Nonprofits & NGOs | 51–200 | United States |
Preply preply.com | EdTech & E-Learning | 501–1,000 | United States |
Rent The Runway renttherunway.com | Fashion & Apparel | 501–1,000 | United States |
Ariat International ariat.com | Fashion & Apparel | 1,001–5,000 | United States |
BARK bark.co | D2C / Consumer Brands | 501–1,000 | United States |
Velvet Caviar velvetcaviar.com | Fashion & Apparel | 11–50 | United States |
Wispr Flow wisprflow.ai | AI / ML | 51–200 | United States |
TOMS toms.com | Fashion & Apparel | 201–500 | United States |
Mejuri mejuri.com | Fashion & Apparel | 201–500 | Canada |
OSEA Malibu oseamalibu.com | Beauty & Personal Care | 51–200 | United States |
Huel huel.com | Food & Beverage (CPG / manufacturing) | 201–500 | United Kingdom |
Bearaby bearaby.com | D2C / Consumer Brands | 11–50 | United States |
Elizabeth Arden elizabetharden.com | Beauty & Personal Care | 1,001–5,000 | United States |
Banco Plata bancoplata.mx | Banking | 1,001–5,000 | Mexico |
CVprofessionnel cvprofessionnel.com | Writing, Content & Localization | 51–200 | France |
Acorns acorns.com | Payments & Fintech | 501–1,000 | United States |
IPSY ipsy.com | Beauty & Personal Care | 201–500 | United States |
Malwarebytes malwarebytes.com | Cybersecurity | 501–1,000 | United States |
Skylight skylightframe.com | Consumer Electronics | 51–200 | United States |
Timeleft timeleft.com | Internet Media & Social Platforms | 51–200 | France |
Fashion Nova fashionnova.com | Fashion & Apparel | 1,001–5,000 | United States |
HomeBuddy homebuddy.com | Marketplaces & Sharing Economy | 51–200 | Switzerland |
Comfrt comfrt.com | Fashion & Apparel | 51–200 | — |
Loop Earplugs loopearplugs.com | D2C / Consumer Brands | 201–500 | Belgium |
Uproot Clean uprootclean.com | D2C / Consumer Brands | 2–10 | United States |
SmileDirectClub smiledirectclub.com | Digital Health & Telehealth | 1,001–5,000 | United States |
allu. allugator.com | Consumer Electronics | 201–500 | Brazil |
Papier papier.com | Office Supplies & Business Equipment | 51–200 | United Kingdom |
Leland joinleland.com | Training, Coaching & Vocational | 51–200 | United States |
Sunday getsunday.com | D2C / Consumer Brands | 51–200 | United States |
Defence Research and Development Organisation drdo.org | Aerospace & Defense | 501–1,000 | India |
Konscious House Of Brands konsciousketo.com | D2C / Consumer Brands | 51–200 | — |
PetLabCo. thepetlabco.com | Pet Services | 51–200 | United Kingdom |
Home Chef homechef.com | Food & Beverage (CPG / manufacturing) | 1,001–5,000 | United States |
Wild wearewild.com | Beauty & Personal Care | 51–200 | United Kingdom |
Hungryroot hungryroot.com | Grocery & Convenience | 201–500 | United States |
Magic Spoon magicspoon.com | Food & Beverage (CPG / manufacturing) | 11–50 | United States |
Every company we've detected, filterable by sector, size and location, with the marketing leaders to contact. And it's a live list: we re-scan monthly, so you see who just added the AppLovin Axon tag and who removed it. Book a call and we'll walk you through it.
Book a call →company_tech on gtm.dev →AppLovin advertisers: common questions
Is this the total number of AppLovin advertisers?
No. We detected the AppLovin Axon tag on 690 domains among 1,268,817 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.
Which advertisers are most likely to also use AppLovin?
In our comparison panel, 10% of sites with the RTB House tag also carry the AppLovin Axon tag, against 0.1% of the full panel. Next come Snapchat Ads (2%), Nextdoor Ads (2%) and Pinterest Ads (2%).
Which companies use AppLovin for advertising?
They include HelloFresh, Quince, RAK Ceramics, Center for Biological Diversity and Preply. The table on this page lists more.
How does AppLovin compare to other ad platforms?
Within our 468,601-site tag-manager panel, AppLovin ranks #19 of 19 DSP and programmatic platforms by detected sites, behind Google DV360, The Trade Desk, StackAdapt, AdRoll and Simpli.fi.
More advertiser studies
Put the research to work
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