Advertiser study · Affiliate · Nov 2026

Who advertises with impact.com?

A study of 1,664 company websites with the impact.com tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.

An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.

Where it ranks

#2 of 3Among affiliate networks, ahead of ShopMy.

Where adoption concentrates

8%of sites with the ShopMy tag also carry the impact.com tag, compared with 0% across the panel.

1,268,817
company websites analysed
1,664
domains with the impact.com tag
#2
of 3 affiliate networks
same websites for every platform
64%
headquartered in United States

Where impact.com ranks

Share of the 468,601 sites in our tag-manager panel with each platform’s tag. impact.com appears on 976 of these sites. Snapshot: 1 Nov 2026.

Major ad channels
  • Google Ads82%
  • Meta Ads42%
  • LinkedIn Ads26%
  • Microsoft Ads14%
  • TikTok Ads6.4%
  • ChatGPT Ads (OpenAI)4.1%
  • Reddit Ads3.5%
  • X Ads3.4%
  • Pinterest Ads2.8%
  • The Trade Desk2.4%
  • Snapchat Ads1.8%
  • Spotify Ads0.7%
  • Quora Ads0.6%
  • Nextdoor Ads0.2%
  • impact.com0.2%
Affiliate
  • Awin0.4%
  • impact.com0.2%
  • ShopMy0.0%

Who advertises with impact.com

The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.

By sector
  • D2C / Consumer Brands164 · 11%
  • Ecommerce & Online Retail117 · 8.1%
  • Fashion & Apparel112 · 7.8%
  • Wellness, Fitness & Alternative89 · 6.2%
  • SaaS / Cloud84 · 5.8%
  • Food & Beverage (CPG / manufacturing)82 · 5.7%
  • Beauty & Personal Care77 · 5.3%
  • Events & Experiences74 · 5.1%
  • Retail (physical / general)73 · 5.1%
  • AI / ML62 · 4.3%
By business model
  • B2C433 · 39%
  • B2B430 · 39%
  • D2C253 · 23%
  • Agency / Services220 · 20%
  • SaaS185 · 17%
  • Ecommerce176 · 16%
  • Manufacturer159 · 14%
  • Subscription130 · 12%
By company size (employees)
  • 116 · 1%
  • 2–10249 · 16%
  • 11–50502 · 32%
  • 51–200440 · 28%
  • 201–500164 · 10%
  • 501–1,00085 · 5.3%
  • 1,001–5,00094 · 5.9%
  • 5,001–10,00019 · 1.2%
  • 10,001+20 · 1.3%
By headquarters country
  • United States926 · 64%
  • United Kingdom126 · 8.7%
  • Canada56 · 3.9%
  • Australia53 · 3.7%
  • India43 · 3%
  • France42 · 2.9%
  • Italy16 · 1.1%
  • Spain15 · 1%
  • Germany14 · <1%
  • United Arab Emirates13 · <1%

Which advertising audiences overlap most?

Sites with the ShopMy tag are 37.2× as likely to carry the impact.com tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.

Sites with both platforms’ tagsFull-panel average (0.2%)
  • ShopMy7.8% · 37.2×
  • Nextdoor Ads3.4% · 16.1×
  • Reddit Ads3.0% · 14.6×
  • Snapchat Ads3.0% · 14.4×
  • Pinterest Ads2.8% · 13.3×
  • Spotify Ads2.6% · 12.5×
  • The Trade Desk2.5% · 11.9×
  • Awin2.2% · 10.5×
  • X Ads2.0% · 9.5×
  • Quora Ads1.8% · 8.6×
  • ChatGPT Ads (OpenAI)1.7% · 8.4×
  • TikTok Ads1.7% · 8.3×
  • Microsoft Ads1.1% · 5.3×
  • Meta Ads0.4% · 2.1×
  • LinkedIn Ads0.3% · 1.3×
  • Google Ads0.2% · 1.1×

The companies behind the tags

40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.

CompanyIndustrySizeHQ
Salesforce
salesforce.com
Enterprise Software10,001+United States
The New Yorker
newyorker.com
Publishing & News51–200United States
Remote
remote.com
HR, Staffing & Recruiting1,001–5,000United States
Rivian
careers.rivian.com
Automotive & Mobility Manufacturing10,001+United States
Zoom
zoom.com
Productivity & Collaboration Tools5,001–10,000United States
Fever
feverup.com
Events & Experiences1,001–5,000Spain
Motorola Mobility (a Lenovo Company)
motorola.com
Consumer Electronics1,001–5,000United States
edX
discover.edx.org
EdTech & E-Learning201–500United States
OnePlus
oneplus.com
Consumer Electronics1,001–5,000China
OLIPOP PBC
drinkolipop.com
Food & Beverage (CPG / manufacturing)51–200United States
Virgin Voyages
virginvoyages.com
Hotels, Lodging & Travel1,001–5,000United States
Aman
careers.aman.com
Hotels, Lodging & Travel5,001–10,000Switzerland
Quince
quince.com
D2C / Consumer Brands1,001–5,000United States
Trailhead
trailhead.salesforce.com
EdTech & E-Learning10,001+United States
HubSpot Academy
academy.hubspot.com
E-Learning Providers1,001–5,000United States
ERGO
ergo.com
Insurance & Insurtech10,001+Germany
Walmart Marketplace
marketplace.walmart.com
Ecommerce & Online Retail5,001–10,000United States
International Workplace Group plc
iwgplc.com
Property Management & Leasing10,001+Switzerland
Nextiva
nextiva.com
SaaS / Cloud1,001–5,000United States
SumUp
sumup.co.uk
Payments & Fintech1,001–5,000United Kingdom
Smartsheet
smartsheet.com
Enterprise Software1,001–5,000United States
99designs
99designs.com
Branding, Design & Creative Services201–500Australia
The Gottman Institute
gottman.com
Mental & Behavioral Health11–50United States
Amelia
soundhound.com
AI / ML1,001–5,000United States
TaylorMade Golf Company
taylormadegolf.com
Diversified / Other Manufacturing1,001–5,000United States
Music & Arts
musicarts.com
Music & Audio5,001–10,000United States
365 Data Science
365datascience.com
E-Learning Providers11–50Bulgaria
Optus
optus.com.au
Telecom & Connectivity5,001–10,000Australia
EXPRESS
express.com
Fashion & Apparel5,001–10,000United States
Jabra
jabra.com
Consumer Electronics1,001–5,000Denmark
Rent The Runway
renttherunway.com
Fashion & Apparel501–1,000United States
Nuance Communications
nuance.com
AI / ML10,001+United States
KIND
kindsnacks.com
Food & Beverage (CPG / manufacturing)501–1,000United States
Ariat International
ariat.com
Fashion & Apparel1,001–5,000United States
Noom
noom.com
Mental & Behavioral Health1,001–5,000United States
amika
loveamika.com
Beauty & Personal Care51–200United States
Waves Audio
waves.com
Music & Audio201–500Israel
MOSCHINO
moschino.com
Fashion & Apparel1,001–5,000Italy
ServiceTitan
servicetitan.com
Construction & Contracting1,001–5,000United States
Billabong
billabong.com
Fashion & Apparel10,001+United States
Get the complete list of 1,601 impact.com advertisers

Every company we've detected, filterable by sector, size and location, with the marketing leaders to contact. And it's a live list: we re-scan monthly, so you see who just added the impact.com tag and who removed it. Book a call and we'll walk you through it.

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impact.com advertisers: common questions

Is this the total number of impact.com advertisers?

No. We detected the impact.com tag on 1,664 domains among 1,268,817 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.

Which advertisers are most likely to also use impact.com?

In our comparison panel, 8% of sites with the ShopMy tag also carry the impact.com tag, against 0.2% of the full panel. Next come Nextdoor Ads (3%), Reddit Ads (3%) and Snapchat Ads (3%).

Which companies use impact.com for advertising?

They include Salesforce, The New Yorker, Remote, Rivian and Zoom. The table on this page lists more.

How does impact.com compare to other ad platforms?

Within our 468,601-site tag-manager panel, impact.com ranks #2 of 3 affiliate networks by detected sites — ahead of ShopMy, behind Awin.

More advertiser studies

Put the research to work

Selling to impact.com advertisers — as a platform, agency or ad-tech vendor? Talk to us about finding the companies and marketing teams that fit your business.