Who advertises with RTB House?
A study of 1,353 company websites with the RTB House tag. We look at who they are, the other advertising platforms they use, and how they break down by sector, size and geography.
An observed sample, not a global advertiser count. Tag installation indicates measurement setup; it does not establish active spending.
#11 of 19Among DSP and programmatic platforms, ahead of Basis, Beeswax and Feathr.
28%of sites with the AppLovin Axon tag also carry the RTB House tag, compared with 0% across the panel.
- 1,268,817
- company websites analysed
- 1,353
- domains with the RTB House tag
- #11
- of 19 DSP and programmatic platforms same websites for every platform
- 11%
- headquartered in United States
Where RTB House ranks
Share of the 468,601 sites in our tag-manager panel with each platform’s tag. RTB House appears on 1,172 of these sites. Snapshot: 1 Nov 2026.
Who advertises with RTB House
The companies we could match to detected domains. Each breakdown uses profiles with a known value for that field. Sector and business-model categories can overlap.
Which advertising audiences overlap most?
Sites with the AppLovin Axon tag are 111.0× as likely to carry the RTB House tag as the average site in our panel. This is a snapshot of overlap, not a measure of adoption speed.
- AppLovin Axon28% · 111.0×
- Criteo13% · 53.8×
- Adform4.1% · 16.6×
- Pinterest Ads3.4% · 13.7×
- Snapchat Ads3.0% · 12.1×
- TikTok Ads2.6% · 10.3×
- Amazon DSP2.3% · 9.0×
- ChatGPT Ads (OpenAI)2.2% · 8.8×
- Xandr Invest2.2% · 8.8×
- Google DV3602.1% · 8.5×
- The Trade Desk1.8% · 7.3×
- X Ads1.7% · 6.7×
- Reddit Ads1.6% · 6.2×
- Spotify Ads1.4% · 5.8×
- Yahoo DSP1.4% · 5.5×
- Microsoft Ads1.3% · 5.1×
- Quantcast1.2% · 4.8×
- Nextdoor Ads1.2% · 4.7×
- Quora Ads0.5% · 2.2×
- Meta Ads0.5% · 2.1×
- AdRoll0.5% · 1.8×
- Beeswax0.4% · 1.5×
- StackAdapt0.3% · 1.2×
- Google Ads0.3% · 1.1×
- MediaMath0.3% · 1.1×
- LinkedIn Ads0.2% · 0.8×
- Basis0.2% · 0.7×
- Viant0.1% · 0.4×
- Simpli.fi0.0% · 0.1×
The companies behind the tags
40 matched company profiles, ordered by LinkedIn following. Inclusion indicates a detected tag, not a confirmed active campaign.
| Company | Industry | Size | HQ |
|---|---|---|---|
Cacau Show cacaushow.com.br | Food & Beverage (CPG / manufacturing) | 10,001+ | Brazil |
Inter inter.co | Banking | 1,001–5,000 | Brazil |
NEOM neom.com | Real Estate Investment & Development | 1,001–5,000 | Saudi Arabia |
C&A Brasil cea.com.br | Retail (physical / general) | 10,001+ | Brazil |
OYO oyorooms.com | Hotels, Lodging & Travel | 5,001–10,000 | India |
Falabella falabella.com | Retail (physical / general) | 1,001–5,000 | Chile |
Air Arabia airarabia.com | Passenger Transport & Mobility | 1,001–5,000 | United Arab Emirates |
Crypto.com crypto.com | Emerging Tech (Web3 / AR-VR / Quantum / Space) | 1,001–5,000 | Singapore |
banco BV bv.com.br | Banking | 1,001–5,000 | Brazil |
Ypê ype.ind.br | Chemicals & Materials | 5,001–10,000 | Brazil |
South China Morning Post SCMP scmp.com | Publishing & News | 501–1,000 | Hong Kong |
TIM Brasil tim.com.br | Telecom & Connectivity | 10,001+ | Brazil |
OPPO oppo.com | Consumer Electronics | 10,001+ | China |
Pharma Jobs (Pharma Wisdom Jobs) pharmawisdom.co.in | HR, Staffing & Recruiting | 2–10 | India |
Turkcell turkcell.com.tr | Telecom & Connectivity | 5,001–10,000 | Türkiye |
Bauducco bauducco.com.br | Food & Beverage (CPG / manufacturing) | 5,001–10,000 | Brazil |
ALDAR aldar.com | Real Estate Investment & Development | 10,001+ | United Arab Emirates |
Hepsiburada (NASDAQ: HEPS) hepsiburada.com | Ecommerce & Online Retail | 1,001–5,000 | Türkiye |
Cars24 cars24.com | Marketplaces & Sharing Economy | 5,001–10,000 | India |
Farmácias Pague Menos paguemenos.com.br | Pharmaceuticals | 10,001+ | Brazil |
Axis Max Life Insurance Limited axismaxlife.com | Insurance & Insurtech | 10,001+ | India |
Reebok reebok.com | Fashion & Apparel | 1,001–5,000 | United States |
Oman Air omanair.com | Aviation & Aerospace Services | 5,001–10,000 | Oman |
Sodimac Colombia homecenter.com.co | Retail (physical / general) | 5,001–10,000 | Colombia |
Employment Hero employmenthero.com | HR, Staffing & Recruiting | 501–1,000 | Australia |
Saga Falabella falabella.com.pe | Retail (physical / general) | 5,001–10,000 | Peru |
TAP Air Portugal flytap.com | Aviation & Aerospace Services | 5,001–10,000 | Portugal |
Spinny spinny.com | Marketplaces & Sharing Economy | 1,001–5,000 | India |
Coppel coppel.com | Retail (physical / general) | 10,001+ | Mexico |
JetSMART Airlines jetsmart.com | Passenger Transport & Mobility | 501–1,000 | Chile |
Entel entel.cl | Telecom & Connectivity | 1,001–5,000 | Chile |
Telkom telkom.co.za | Telecom & Connectivity | 10,001+ | South Africa |
takealot.com takealot.com | Ecommerce & Online Retail | 1,001–5,000 | South Africa |
EDF (UK) edfenergy.com | Utilities & Power | 10,001+ | United Kingdom |
CareerViet.vn careerviet.vn | HR, Staffing & Recruiting | 51–200 | Vietnam |
E.Leclerc e.leclerc | Grocery & Convenience | 10,001+ | France |
O Boticário oboticario.com.br | Beauty & Personal Care | 1,001–5,000 | Brazil |
eXtra (United Electronics Co.) extra.com | Consumer Electronics | 1,001–5,000 | Saudi Arabia |
Koton koton.com | Fashion & Apparel | 5,001–10,000 | Türkiye |
MadeiraMadeira madeiramadeira.com.br | Home, Furniture & Décor | 1,001–5,000 | Brazil |
Every company we've detected, filterable by sector, size and location, with the marketing leaders to contact. And it's a live list: we re-scan monthly, so you see who just added the RTB House tag and who removed it. Book a call and we'll walk you through it.
Book a call →company_tech on gtm.dev →RTB House advertisers: common questions
Is this the total number of RTB House advertisers?
No. We detected the RTB House tag on 1,353 domains among 1,268,817 company websites analysed. This is an observed sample of companies and startups, not an estimate of the platform's whole advertiser base.
Which advertisers are most likely to also use RTB House?
In our comparison panel, 28% of sites with the AppLovin Axon tag also carry the RTB House tag, against 0.3% of the full panel. Next come Criteo (13%), Adform (4%) and Pinterest Ads (3%).
Which companies use RTB House for advertising?
They include Cacau Show, Inter, NEOM, C&A Brasil and OYO. The table on this page lists more.
How does RTB House compare to other ad platforms?
Within our 468,601-site tag-manager panel, RTB House ranks #11 of 19 DSP and programmatic platforms by detected sites — ahead of Basis, Beeswax, Feathr, Viant and Amazon DSP, behind Google DV360, The Trade Desk, StackAdapt, AdRoll and Simpli.fi.
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